Role
Book Design, Typography
Timeline
8 Weeks
Professor
Dominic Hofstede
Tools Used
Adobe InDesign
Design a book that will catch my users attention, keep it and allow an easy to follow read.
The User
The user demographic for my project is directed to people with an Attention Deficit Hyperactivity Disorder or ADHD or ADD diagnosis. ADHD is a confusing, contradictory, inconsistent and frustrating condition for those diagnosed and for the people around them. The Diagnostic and Statistical Manual of Mental Disorders has 18 criteria and as many as 100 traits associated to ADHD. It's commonly believed that those with the condition have a shortage of attention but rather they pay too much attention to everything. They can often have 4 or 5 things going on in their head at a time, and no way to focus on one at a time. It's rather inconsistent attention rather than the commonly believed attention deficit. With a condition as inconsistent as ADHD, it's often seen as not a real condition at all. People with ADHD are often seen as lazy, but it's rather they have an interest based nervous system that neurotypical people don’t. For those with the condition they have difficulty doing what doesn't interest them. Neurotypicals use a concept of importance and rewards to accomplish tasks and those with ADHD don’t have this ability because to them everything has the same level of importance.[1]
The Objective
Create a book that helps neurodiverse people understand their diagnosis and how to level the playing field.
How I did it
Focus on the users
The Challenge
Design a book that will catch my users attention, keep it and allow an easy to follow read.
How I did it
Typeface
Size of Book
Paper Stock
Colour
Interactive
Citations
[1] Dodson, W., Dodson, W., & Panel, A. A. (2020, November 09). Secrets of Your ADHD Brain. Retrieved June 3, 2020, from https://www.additudemag.com/secrets-of-the-adhd-brain/